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Guide to the Benefits of Using WordPress to Power Your Website WordPress today is the most popular blogging software on the market. And for non-blogger websites, WordPress has become the content management software of choice over the last few years. The reasons for WordPress’ popularity are given below and the reasons why you should also use this platform for your business website. First of all, WordPress is easy to use and has an intuitive interface. It is very easy to add new pages, blog posts, images, and others on a regular basis. Its simple technology makes formatting save a lot of time. WordPress being browser based allows you to login from any internet connected computer to manage your site.
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As a self contained system, WordPress does not require HTML editing software. In WordPress you can create new pages or blog posts, format texts, upload images and edit them, upload documents, video files, image galleries without the need for additional HTML or FTP software.
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Reading and indexing your site’s content is easy for search engines because the codes in WordPress are very clean and simple. Pages, posts, and images can have their own meta tag keywords, description and title, and it can also be optimized for specific keywords which allows for very precise search engine optimization. In order to enhance your search engine optimization efforts further you can also use tags. Hiring a web designer to make simple updates to your site is not really necessary. You can have control of nearly every aspect of your site with WordPress and you can easily make the simple updates yourself. You have a website engine in WordPress. You can customize the look and feel of your site a hundred percent so that your brand can be magnified through your site and provide a unique experience for your visitors. If you want to integrate blogging into your website, it will be easy since WordPress was originally created as a blogging platform and thus have blogging capabilities built in. You can set up RSS/email subscription to your blog, commenting capabilities, and automatically adding the most recent blog posts to other pages of the site. You site can become more dynamic and interactive by setting these up so that the reach of your company can be extended. You can add plugins which is possible through WordPress if you want to add an event calendar, video gallery, twitter feed, facebook fan box, and more and most of these plugins are free or otherwise reasonably priced. WordPress sites are scalable. There is no compromising of the performance of you site though you have thousands of pages or blog posts on your site. If there are multiple users for the website, this can be set up by the WordPress site administration which will give access levels and capabilities to each user.